GS1 GDSN
When product information is accessible and accurate, your business wins.
The GS1 Global Data Synchronisation Network (GS1 GDSN) is the world's largest product data network.
GS1 GDSN makes it possible for any company, in any market, to share high-quality product information seamlessly. Because companies of all sizes need the same thing—timely and reliable product information—to ultimately benefit consumers and patients.
Why was it created?
Any company that needs to send or receive product information can take advantage of GS1 GDSN by subscribing to a data pool. Your data pool will enable you to set up your product content and synchronise it with all your trading partners, so you can plug in reliable data for all markets at one time. With GS1 GDSN®, high-quality product content is uploaded, maintained and shared automatically, ensuring trading partners have immediate access to the most current and complete information needed to exchange products on both local and global markets. Data updates usually come through e-mails, fax and telephones and frequently individually for each partner, resulting in time consuming procedures, increase of operating cost and the possibility of human error.
The need for «data synchronization» leaded GS1 to the creation of Global Data Synchronization Network (GDSN).
HellaSync
- Share master product information automatically by subscribing to the greek certified GS1 GDSN data pool.

How GS1 GDSN works
With GS1 GDSN, high quality product content is uploaded, maintained and shared automatically, ensuring trading partners have immediate access to the most current and complete information needed to exchange products on both local and global markets.
Who participates?
Through GS1 GDSN Data Suppliers e.g brand owners, manufacturers, have the opportunity to share master product information, in a structured way and from a common global source, with all their business partners, who thus become Data Recipients. Data Recipients are automatically informed with all updates from their business partners and automatically receive notifications or changes of product data.
GS1 GDSN benefits
With accurate product content at their fingertips, trading partners can optimise their business processes and pass on reliable product information to consumers and patients.
Share real-time product content with all trading partners simultaneously
Decrease data management time and costs
Eliminate manual processes and reduce errors, generating quality
Bring new products to market quickly and easily
Enable brand transparency to consumers and patients

What we envision is for all master product information to be communicated by the suppliers to all functions of the business through Data Pool and GDSN.
Manos Fronistas
Data and Synergies Manager, ΑΒ Vassilopoulos

Top Greek yogurt company FAGE sees measurable benefits from GDSN
FAGE was one of the first businesses in Greece to join HellaSync
"The HellaSync data pool have helped us better manage our products, which in turn increased our sales in new countries and with demanding customers.”Epameinondas Klapsis - Labelling & Product Specification Supervisor, R&D Department, FAGE SA

Find a certified GS1 GDSN data pool
Any company that needs to send or receive product information can take advantage of GS1 GDSN by subscribing to a data pool. Your data pool will enable you to set up your product content and sychrinise it with all your trading partners, so you can plug in reliable data for all markets at one time.
GS1 GDSN και GS1 Global Data Model
The GS1 Global Data Model (GDM) and Attribute Definitions for Business (ADB) standards enable greater data quality within the GS1 Global Data Synchronisation Network (GS1 GDSN). The GS1 Global Data Model standard defines a globally consistent set of foundational product attributes needed to list, order, store, move and sell products.
Implementing the GS1 Global Data Model standards within GS1 GDSN will improve data accuracy and completeness for consumers across their omnichannel purchasing journey, and increase operational efficiency for brand owners, retailers and data pools.
By providing a consistent business language and usage statements for these foundational attributes, the ADB standard clarifies sometimes difficult technical terminology, and helps data senders get their content right.
Get started using GS1 GDSN today
GS1 GDSN makes it possible for any company, in any market, to share high-quality product information seamlessly.