Marketplaces rely on Verified by GS1 and GS1 data to check GTINs
Every day, more than 20 leading marketplaces are checking millions of GTINs provided by sellers with Verified by GS1.
As the fastest-growing retailers, marketplaces face the challenge of managing an ever-increasing number of products. Many of them require Global Trade Item Numbers (GTINs) to maintain the quality of their data: ensuring catalogues are organised and free from errors and duplications. This helps to improve the consumer shopping experience, leading to more sales1 for everyone!
The Verified by GS1 service provides access to a global database of GTIN numbers—unique identifiers for products. With Verified by GS1, marketplaces can clean up their catalogues by removing incorrect numbers, grouping sellers under the same product page and comparing product data with external sources.
Did you know?
Anyone can check a GTIN and verify the product’s identity by using Verified by GS1.
Content Platform Director, eMAG
Selling products on marketplaces or your e-commerce website? Keep these simple rules in mind.
Are you selling your own products?
All you need to do is get a GTIN from GS1, and it will automatically be added to the global database of GTIN numbers, along with product information.
Are you reselling products from other manufacturers?
Use the existing GTIN that was assigned to the product by the manufacturer. All you need to do is locate the GTIN on the product packaging.
Use Global Trade Item Numbers correctly.
Avoid the risk of mismatched product information between Verified by GS1 and the marketplace with support from GS1 resources.
Learn about Verified by GS1 and what it can do for you.
